Hi, I'm Opeyemi.
a.k.a John O 👋🏽
I'm a Web3
Growth & Community
Marketing Strategist.
About Me
I’m a multi-skilled Web3 marketer with 6+ years of experience driving growth for brands.
I’ve led growth and community initiatives for global teams across Europe, the US, and the Middle East.
My work sits at the intersection of social media, growth, community, strategy, and execution across various channels, i.e., X, LinkedIn, Reddit, YouTube, Telegram, Discord, etc.
I’m presently based in Minnesota, United States.
A quick view of
selected relevant experience
Head of Community
Coinbound Inc — USA (Remote)Leading social media, growth, and community efforts for multiple clients, driving organic growth, engagement, and trust across communities.
Web3 Community & Social Media Manager
IBC Ventures Ltd — Dubai (Remote)Led social media, community, and ambassador programs for multiple Web3-native clients.
Web3 Content & Social Media Manager
Dignow Solution SA — Switzerland (Remote)Built and scaled content and community from the ground up, growing X from 0 to 7,000+ followers, launching product updates and incentivized quests across Zealy, Galxe, and TaskOn.
Social Media & Community Manager
Pan Crypto Labs — United States (Remote)Led performance-driven social media and community strategies for in-house client MultiChainz.
Social Media & Community Management Lead
Cointelegraph — United StatesLed a team of 8 and executed large-scale Web3 initiatives including influencer campaigns, AMAs, ambassador programs, contests, PR, and Twitter Spaces.
Content & Growth Editor
Growth Supply — United KingdomScaled multiple Medium publications to millions of monthly views through editorial strategy and growth optimization.
MY PORTFOLIO
A selection of campaigns, strategies, and initiatives I’ve led or contributed to across growth, social media, community management, content, ambassador programs, and other activations.
Sometimes, my thoughts cannot be condensed to simple tweets. On such occasions, I resort to long-form articles. They’re educative, expressive, and cover all sorts of nuances within Web3. Read my articles here.
Social Media & Content Campaigns
Commuiny Management
Ambassador/UGC Program
Content Marketing
Influencer Marketing
AMAs, Twitter Spaces & Events
Paid Ads
MY BLOG
Sometimes, my thoughts cannot be condensed to simple tweets. On such occasions, I resort to long-form articles. They’re educative, expressive, and cover all sorts of nuances within Web3. Read my articles here.
Web3 Seminar
Blog This section provides an overview of the blog, showcasing a variety of articles, insights,…
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